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Tag: competitor

Your brand is invisible to the AI that’s choosing your competitor
  • Tech

Your brand is invisible to the AI that’s choosing your competitor

eriinfo.com2 weeks ago010 mins

The author, Publishared CEO Michelle Losco The CIO didn’t Google you. She asked ChatGPT. And you weren’t in the answer. This is not a hypothetical. Research from 6sense suggests that a large majority of B2B buyers now use a large language model during their buying journey – not as a novelty, but as a primary…

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Apple debuts the MacBook Neo, an aggressive Chromebook competitor
  • Tech

Apple debuts the MacBook Neo, an aggressive Chromebook competitor

eriinfo.com2 months ago04 mins

Apple has significantly expanded its laptop roster with the announcement of the MacBook Neo, an entry-level machine designed to compete directly in the budget market dominated by Chromebooks and low-cost Windows PCs. Starting at just $599, and dropping to $499 for educational customers, this is officially the most affordable laptop Apple has ever produced. Read:…

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  • Africa Forward Summit, Signalling a New Era of Africa-France Partnership
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