Mat Voyce for BI
Business Insider’s creative team covered an array of projects this year. We brought our stories to life by incorporating animations, crafting bespoke multimedia experiences for our biggest stories, producing and commissioning hundreds of illustrations, and working with photographers around the globe.
Our visuals captured a wide range of topics, from looking into illegal lockouts in major US cities to Ozempic Scams.
We hired nearly 250 talented freelancers who helped bring our most compelling stories to life, producing over 1,500 pieces of custom art that enhanced our storytelling.
Here are some of our favorite visual creations from 2024.
For God, for country, for rain
Photos by Jett Lara
Jett Lara for BI
Why we don’t exercise
Illustration by Timo Lenzen
Timo Lenzen for BI
Locked out
Illustration by Andrei Cojocaru, Design and Development by Rebecca Zisser, Isabel Fernandez-Pujol, Randy Yeip, and Annie Fu, Photos by Bridget Bennett, Callaghan O’Hare, Alyssa Pointer, Abel Uribe
Andrei Cojocaru for BI
The risky allure of WiFi Money
Illustrations by Brandon Celi
Brandon Celi for BI
Lunar New Year traditions through the lens of three photographers
Photos by Caroline Xia, Ramona Jingru Wang, and Sam Lee
Caroline Xia
The plight of big sisters
Illustration by Gracia Lam
Gracia Lam for Business Insider
Albums are too damn long
Illustration by Tyler Le
Tyler Le/BI
Want to make money as a pop star? Dream on.
Illustrations by Chris Burnett
Lauren Harris; KAPFHAMMER; Matt Jelonek/Getty Images; Katy Cummings; Chris Burnett for BI
The American dream is shrinking
Illustration by Javier Jaén
Javier Jaén for BI
America is facing a ‘fringe friend’ crisis
Illustration by Seba Cestaro
Seba Cestaro for BI
‘Civilizations rise and fall’
Illustration by Hokyoung Kim
Hokyoung Kim for BI
Gen Z’s new status symbol
Illustration by Pablo Declan
Pablo Declan for BI
Joseph Stiglitz on why America’s appetite for Trump endures
Photos by Dina Litovsky
Dina Litovsky for BI
The Big Dumb Economic Lie of 2024
Illustration by Alyssa Powell
Getty Images; Photo by Kevin Dietsch/Getty Images; Alyssa Powell/BI
Scared your partner is cheating? Strangers on the internet are here to help — for a fee
Illustration by Natalie Ammari
Getty Images; iStock; Natalie Ammari/BI
Iran will pay for gender-transition surgery, but it comes at a cost — your dignity
Illustration by Ibrahim Rayintakath
Ibrahim Rayintakath for BI
New York City’s new Gilded Age
Illustration by Carl Godfrey
Carl Godfrey for BI
The pot farm massacre
Photos by Mike Simmons
Mike Simons for BI
From ALICEs to DINKs
Illustrations by Jimmy Simpson
Jimmy Simpson for BI
The best albums of 2024
Illustration by Natalie Ammari
Clockwise from bottom left: Halsey, Taylor Swift, Beyoncé, Tyla, Sabrina Carpenter, and Billie Eilish.
Danica Robinson; Blair Caldwell/Parkwood; Brent McKeever; Shirlaine Forrest/Nina Westervelt/Kevin Mazur/Getty Images; iStock; Natalie Ammari/BI
A founding father of Utah’s VC industry is stepping back as accusations of sexual harassment surface
Illustration by Deena So’Oteh
Deena So’Oteh for BI
The death of the nuclear family
Illustration by Mark Harris
Mark Harris for BI
The online minefield of Ozempic knock-offs
Illustration by Jenny Chang-Rodriguez
Getty Images; Jenny Chang-Rodriguez/BI
To the manor shorn
Photos by Astrid Landon
Chateau Avensac
Astrid Landon/BI
Through the roof
Illustration by Alex Castro
Alex Castro for BI
The mismeasure of America
Illustration by Chris Gash
Chris Gash for BI
The rise of the job-search bots
Illustrations by Hugo Herrera
Hugo Herrera for BI
The world’s meanest app
Illustration by Alvaro Dominguez
Alvaro Dominguez for BI
It’s gearing up to be a hot travel debt summer for Gen Z and millennials
Illustration by Rebecca Zisser
iStock; Rebecca Zisser/BI
Hot girls love book clubs
Illustration by Natalia Agatte
Natalia Agatte for BI
What an extra $500 to $1,000 a month did for 8 families
Design and Development by Kim Nguyen, Rebecca Zisser, Isabel Fernandez-Pujol, Photos by Jovelle Tamayo, Tim Evans, Helynn Ospina, Andre Chung, Brittany Greeson, Libby March
Tim Evans for BI, Brittany Greeson for BI, Helynn Ospina for BI, Andre Chung for BI, Libby March for BI; Rebecca Zisser/BI
‘No CCP in USA!’
Illustrations by Matt Harrison Clough
Matt Harrison Clough for BI
Drake Bell knows life is not a Disney movie
Photos by Ana Topoleanu
Ana Topoleanu for BI
AI Power List 2024
Illustration by Karan Singh
Karan Singh for BI
Soup to nuts
Illustrations by Tyler Le
Tyler Le/BI
The professors turned porn stars
Photos by Simone Lueck
Simone Lueck for BI
Inside the Billionaire Bunker
Illustration by Saratta Chuengsatiansup
Saratta Chuengsatiansup for BI
The poisoned chalice of restaurant popularity
Illustration by Valentin Tkach
Valentin Tkach for Business Insider
Gen Z’s fading dream
Illustration by Abanti Chowdhury
Gen Zers want to be influencers. But the industry is getting more competitive — and flooded with AI.
Abanti Chowdhury/BI
China’s massive stimulus misfire
Illustration by Alyssa Powell
iStock; Andres Martinez Casares/Getty Images; Alyssa Powell/BI
Rob McElhenney is betting on himself
Photos by Sheryl Nields
Sheryl Nields for BI
The hidden costs of traveling while gay
Illustration by Derek Abella
Derek Abella for BI
The cursed inheritance
Illustrations by Nate Sweitzer
Nate Sweitzer for BI
Steam loops vs. doom loops
Illustration by Sam Green
Same Green for BI
This Ramadan, queer and transgender Muslims made their own community
Photos by Ramie Ahmed
Ramie Ahmed for BI
The fitness fad graveyard
Illustration by Jenny Chang-Rodriguez
Tingting Ji/Getty Images; Jenny Chang-Rodriguez/BI
Inside Microsoft’s struggles with Copilot
Illustration by Chelsea Jia Feng
Microsoft; Chelsea Jia Feng/BI
In celebration of Black History Month
Illustration by Loveis Wise
Loveis Wise for BI
Why so many Americans hate their jobs
Illustration by Ricardo Tomás
Ricardo Tomás for BI
The new rule of homebuying
Illustration by Sebastian König
Sebastian König for BI
Behind the data center boom
Illustration by Arif Qazi
Arif Qazi for BI
MDMA therapy could be legal by summer. Why are so many advocates sounding the alarm?
Illustration by Richard A. Chance
Richard A. Chance for BI
Lunden and Olivia Stallings are TikTok’s lesbian power couple. Straight people love them; queer people aren’t so sure.
Photos by Kendrick Brinson
Kendrick Brinson for BI
Young Chinese are looking for dupes and cheaper substitutes for everything from Hermès to travel
Illustration by Chelsea Jia Feng
Hermes; Getty Images; Chelsea Jia Feng/BI
The plight of the girlboss
Illustrations by Kiersten Essenpreis
Kiersten Essenpreis for BI
America’s absurd war on ‘organized retail crime’
Illustration by Tara Anand
Tara Anand for BI
The war within Gen Z
Illustration by Tommy Parker
Tommy Parker for BI
Priced out of America
Illustration by Juanjo Gasull
Juanjo Gasull for BI
S’more! S’more!
Illustrations by Liam Eisenberg
Liam Eisenberg for BI
My brain on Ozempic
Photos by David Vades Joseph
David Vades Joseph for BI
Elon Musk is fighting wars on a lot of fronts right now
Illustration by Rebecca Zisser
Grzegorz Wajda/SOPA Images/LightRocket via Getty Images; Rebecca Zisser/BI
A trainer-heiress power couple created the fitness juggernaut Pvolve. Then came a divorce, an arrest, and Jennifer Aniston.
Illustration by Christian Northeast
Getty Images; Christian Northeast for BI
The United States of Automobiles
Illustrations by Pete Ryan, Design & Development by Kim Nguyen and Randy Yeip
Pete Ryan for BI
‘Trump is going to win’
Photos by Jordan Vonderhaar
Jordan Vonderhaar for BI
For Gen Alpha, learning to read is becoming a privilege
Illustration by Keith Negley, Photos by Momo Takahashi and Alex Welsh
Keith Negley for BI
My breakup with ambition
Illustration by Sophi Gullbrants
Sophi Gullbrants for BI
The gutting of the Eighth Amendment
Illustration by Matt Rota, Design & Development by Randy Yeip, Kim Nguyen, Dan DeLorenzo, Rebecca Zisser, and Isabel Fernandez-Pujol
Matt Rota for BI
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