Apple is reportedly in talks to acquire the US broadcast rights for Formula 1 when the current contract expires next year, according to a report from the Financial Times. This move comes on the heels of the strong box office performance of Apple’s F1 film, F1: The Movie, starring Brad Pitt, which has grossed an impressive US$293 million in its first 10 days.
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The iPhone maker is reportedly challenging current US broadcaster ESPN (owned by Disney) for these rights. This interest from Apple is aimed at capitalizing on the sport’s growing popularity in the US, a momentum that was significantly boosted by Netflix’s Formula 1: Drive to Survive docuseries.
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In February, several media outlets reported that Netflix was also among the contenders for F1’s US broadcasting rights starting with the 2026 season, as ESPN’s exclusive negotiation period for a new contract had expired.
