YouTube introduces zero-minute limit to block Shorts feed

YouTube introduces zero-minute limit to block Shorts feed

YouTube is giving users more control over their viewing habits by introducing the ability to completely disable the Shorts feed on mobile. A new “zero-minute” option has been added to the platform’s time management tools, providing a powerful way for users to curb “doomscrolling” and focus on long-form content. Read: Cape Town’s AI Diagnostics secures…

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YouTube Music paywalls lyrics with limit for free users

YouTube Music paywalls lyrics with limit for free users

In a move that mirrors past controversial shifts in the streaming industry, YouTube Music has begun moving its lyrics feature behind its Premium paywall. Previously available for free since its introduction in 2020, the “Lyrics” tab now presents free-tier users with a stark warning: “Unlock lyrics with Premium.” Read: iPhone 17e to retain $599 entry…

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Google, YouTube to pour R688m into SA’s media sector

Google, YouTube to pour R688m into SA’s media sector

The Competition Commission found that Google and YouTube reproduce South African news content, but provide no remuneration to local publishers. Google and YouTube have agreed to establish a combined R688 million media support package to fund national, community and vernacular media in SA. This is one of the key recommended remedies in the Competition Commission’s…

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WeBuyCars earns top honours at YouTube Awards

WeBuyCars earns top honours at YouTube Awards

WeBuyCars’ win at the YouTube Works Awards South Africa 2025 shows the power of consistency that South Africa’s premier vehicle trading platform has used to stand out in a competitive market for eyeballs and attention. The popular “Rev-Jou-Jeep” video, a satirical take on the Afrikaner refugees who recently started relocating to the US, has garnered…

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How Creators Pivoted to YouTube And What It Means for African Film and TV

How Creators Pivoted to YouTube And What It Means for African Film and TV

Over the years, African film and television have undergone a significant trend: filmmakers are shifting away from conventional distribution avenues and streaming platforms. They are increasingly embracing YouTube as a primary distribution channel. As streaming platforms reduce their investments in African originals, and infrastructure remains limited, many filmmakers are taking distribution into their own hands…

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AI slop goes mainstream as YouTube cashes in

AI slop goes mainstream as YouTube cashes in

There’s a prevailing wisdom that AI-generated content, or “slop” as it’s colloquially known, should make our skin crawl. AI models tend to generate uncanny faces, mangled hands and fantastical scenarios. Take this YouTube Short video of a baby that finds itself being shimmied up a baggage loader onto a jumbo jet, before donning an aviation…

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