Africa: Coca-Cola Beverages Africa Kicks Off ‘Year of the Customer,’ Honouring Teams Driving Market Excellence
Coca-Cola Beverages Africa (CCBA) has declared 2026 its “Year of the Customer,” underscoring a renewed strategic focus on customer-centric growth during its annual leadership conference and awards ceremony. The event, which brought together more than 100 senior leaders from across the continent, served as a platform to align on business priorities and strengthen execution strategies….
