WhatsApp is set to become more like workplace communication tools such as Microsoft Teams and Zoom. The Meta-owned messaging service is introducing a set of new features aimed at making group calls easier to plan and more interactive. WhatsApp said on Thursday in a blog post that it is rolling out a call scheduling option…
Your customers are checking their WhatsApp messages multiple times a day. (Image: Cellfind) How many potential customers have you lost because they couldn’t reach you after hours? How often do your staff members spend their days answering the same basic questions over and over? Are your competitors responding to customer queries faster than you can…
WA as your sales assistant. (Image: Cellfind) Sales teams face intense pressure to connect with prospects instantly. Every second counts in today’s competitive market, where a delayed response can mean losing a potential customer to a competitor who responds faster. But here’s a striking reality: 90% of consumers expect an immediate response, yet the average…
Meta Platforms has launched an AI message summary feature in WhatsApp that allows users to get summarised versions of all their unread messages. According to Meta, the messages are summarised in a separate chat with the AI bot and not marked as read until the user goes through them. “Message summaries is a new option…
After seven years since its initial announcement, Meta has finally started rolling out advertisements on WhatsApp, visible exclusively within the “Updates” tab. The company assures users who primarily use the app for personal chats with family and friends that their experience will remain unchanged. This also applies to two other new features: channel subscriptions and…
It’s hard to think of a more extraordinary business deal than Facebook’s US$19-billion acquisition of WhatsApp in February 2014. Its creators were outliers. With a lean staff of just a few dozen people, they had no marketing department, no sign on the door and had spent zero cents from their sole investor, Sequoia Capital. But…
