One year on, the LG online store has become a go-to for South African shoppers

One year on, the LG online store has become a go-to for South African shoppers

The landscape of South African retail continues its rapid digital evolution, with consumers increasingly seeking convenience and direct access to their favourite brands. As LG’s Online Brand Shop marks its first anniversary, it has quickly established itself as a significant player in this shift, reflecting a growing consumer preference for direct-to-consumer tech purchases. This trend…

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