Shifting shopper trends put pressure on retail connectivity
Retail in South Africa is changing. As customers become more digitally empowered, the traditional, staff-led in-store experience is being replaced with self-service, smartphone-driven journeys. Tobie van Schalkwyk, Business Unit Lead at Duxbury Networking. Image supplied Shoppers want speed, independence, and seamless access to the same product information and services they have online. But while most…