
Datara Consolidates Global Operations of LeadRobot
Datara, the enterprise platform powering next-generation customer data, AI orchestration, and intelligent advertising, announced a strategic operational consolidation under which it will assume all global duties for LeadRobot. The move unifies three complementary technology platforms – Atlas CDP, Astra AI Workflow Automation, and Echo Intelligent Advertising – into a single, internationally aligned operation. The consolidation capitalises on Datara’s…