SABC sees streaming subscriptions, gamification, gaming in its future
The SABC introduced its own freemium-based, over-the-top platform in 2022. The South African Broadcasting Corporation’s (SABC’s) goal is to generate R200 million annually through monetisation of its video streaming platform SABC+, says chief operating officer Lungile Binza. However, the public broadcaster is still far from achieving that target, the COO acknowledged. Binza spoke yesterday at…