Why Better Franchise Support, Not More Stores, Drives Franchise Growth

Why Better Franchise Support, Not More Stores, Drives Franchise Growth

South Africa’s franchise sector contributes R721 billion to GDP. It employs hundreds of thousands of people and, on most measures, outperforms independent business ownership by a considerable margin. Those numbers are worth acknowledging. They represent real businesses, built by real people, in conditions that have been anything but straightforward. But there is a conversation the…

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