Poppi Founder Allison Ellsworth Launches Jetty, a New Hydration Beverage
Poppi co-founder Allison Ellsworth knows what you’re thinking: Why would she start another beverage brand after a wildly successful $1.95 billion exit last year? She jokes that she could have retired, but she saw a need her expertise could fill, and she wanted to disrupt the hydration market the same way Poppi redefined how people…