Africa: PMI Moves to Bridge the Affordability Gap in Africa and Emerging Economies’ Smoke-Free Transition
Philip Morris International (PMI) is stepping up its drive to make smoke-free alternatives accessible across Africa and emerging economies. With millions of smokers still relying on combustible cigarettes, PMI is tackling both affordability and innovation head-on, ensuring the benefits of a smoke-free future reach every corner of the Global South. From cutting-edge, heat-not-burn devices to…
