In this fourth and last article in the series on starting your own business by Steve Reid, he focuses on the customer experience, money mistakes entrepreneurs make, and the power of networking. Customers – Your Most Important Visitors A powerful quotation is attributed to Mahatma Gandhi who, in a speech in South Africa in 1890,…
In this second part of a 4-part series on a business startup, I am focusing on the place of a viable business model (horse) and being a growth-minded entrepreneur (strong jockey). How can you account for both components? Understand What The Horse Is And Why It Should Be Healthy Measuring your business by using a…
Aisha Maina, Managing Director of Aquarian Consult and Founder of Aquarian Oil and Gas Press Office She took over 100 Africans to the Caribbean. Now Aisha Maina is quietly reshaping Afri-Caribbean business and diplomacy. When Aisha Maina hosted the Aquarian Consult Afri-Caribbean Investment Summit in Abuja earlier this year, she was setting the stage for…
Hadija Jabiri Hadija Jabiri, founder of agribusiness company GBRI, sees untapped potential across Tanzania’s agricultural sector, particularly in processing fruit, vegetables and grains into value-added products. “You can make a lot of money out of it,” she said in a recent interview with How we made it in Africa, pointing to excess production and widespread…
Consumer attention is one of the most precious commodities on the internet, and the battle for views and engagement is becoming fiercer. For brands to stand out, they need short, engaging content that delivers key messages quickly—before the next viral trend takes over. Short-form content, from TikTok videos and Instagram Reels to bite-sized social media posts…
Hadija Jabiri Interview with Hadija JabiriFOUNDER and MANAGING DIRECTOR, GBRI (EATFRESH) Lives in: Tanzania Hadija Jabiri is the founder of GBRI, a Tanzanian agribusiness company that started with vegetables and now exports avocados to Europe and India. How we made it in Africa editor-in-chief Jaco Maritz spoke to her about how she built the company…
In a world where lifelong tenure at a single company is a thing of the past and the workplace is being rapidly reshaped by technological and AI disruption, non-linear career paths have become not just common, but a practical response to a constantly evolving landscape. And while this path cannot be sugar-coated – it is…
The She’s Next programme, the global initiative by Visa in partnership with Absa, is aimed at supporting women entrepreneurs, and has officially opened applications for its 2025 South African edition. Now in its second year locally, the programme offers more than just funding—it’s an opportunity for women-led businesses seeking to scale, innovate, and thrive. Backed by over R1 million in…
The CEM Africa Summit 2025 is set to redefine the future of customer experience (CX) by placing Artificial Intelligence (AI) at the heart of the conversation. With the rapid evolution of AI technologies, the summit will bring together thought leaders, innovators, and industry experts to explore how AI is transforming CX across industries such as…
Over the past few years, the barriers to entry in ecommerce have crumbled, enabling nearly anyone to set up an online shopping presence within a matter of hours. You can easily set up a fully functional website with a product catalogue, secure billing and logistics for a relatively small investment in time and money. This…
